Neal & Wolf Purple Shampoo


British hair brand Neal & Wolf sent me some of their new Purple Brightening Shampoo and Conditioner, designed to care for blonde, white and grey hair. I’ve had my eye on this brand for a while, not just because their Instagram is hair heaven if you need inspiration, and not because their neutral toned packaging is scandi-licious (though of course I will never be sad over products looking sleek and stylish in my bathroom) but because I’d heard great things about this brand being cruelty-free and low on chemicals (including paraben free), but still delivering results.

I could smell the shampoo and conditioner before I’d even finished opening the box, the perfumed scent is that strong – these have definitely doubled up as fancy air fresheners. Neal & Wolf work with a famous perfumery to get this unique scent, which is floral and musky without being overpowering (and also available as a diffuser if you really, really like it). I kept checking my hair and the heavenly smell was still there about twenty-four hours after being washed. My four year old niece went crazy for it and kept asking for her hair to smell that nice, and she also really liked the sound of purple shampoo too. I had to break it to her that it’s just for grown-ups, ones like me who are torturing their locks with bleach in the name of blondness. The shampoo lathered up nicely, it’s infused with vitamin B5 and designed to neutralise brassy tones in light coloured hair whilst brightening your blondes, whites and greys. The conditioner is thick and creamy, and made my hair feel luxuriously soft. I saw a noticeable lift in brightness, especially in my lightest highlights, and the perfumed sleek softness of my hair looked and felt like it had come from way more expensive products. I will definitely use this combo at least once a fortnight to keep my blonde bright and free of brass, and whenever I want delicious smelling hair without nasty chemicals. Whatever your hair type, check out this affordable luxury collection.

The Purple Brightening Shampoo and Conditioner are available from Neal & Wolf’s website and cost £13.75 each



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